To help answer that question, keep the following in mind: Free sites are geared toward casual daters, while paid sites tend to be for people looking for a serious relationship.Of course, it’s not always that simple, and there are exceptions.The speed of internet connectivity picked up considerably with the rise of broadband connections.
While the app attracted a nice user base, rivals like Tinder and the traditional dating sites like Match still cornered the market for attracting new and more active users.
The main changes to the rebranded app were technology enhancements, rather than features or design.
However, the experience is specifically designed for mobile users, as opposed to AYI’s online service.
AYI launched in 2007, and has since gained about 30 million users worldwide.
You may even find that online dating isn’t right for you – if that’s the case, all the better to find out without investing much into the process.