Online dating has jumped among adults under age 25 as well as those in their late 50s and early 60s.The share of 18- to 24-year-olds who use online dating has roughly tripled from 10% in 2013 to 27% today.
Beyond the scope of the article are sites like Craigslist, hookup sites, infidelity sites, websites for group dates, social networking Facebook-esque destinations and MMORPGs like WOW.
The report begins by showing that the stigma of dating websites being an online cantina of the unsociable, the inept and the sleezy anti-social, has been shed in recent years.
Today, nearly half of the public knows someone who uses online dating or who has met a spouse or partner via online dating – and attitudes toward online dating have grown progressively more positive.
To be sure, many people remain puzzled that someone would want to find a romantic partner online – 23% of Americans agree with the statement that “people who use online dating sites are desperate” – but in general it is much more culturally acceptable than it was a decade ago.
Online dating services were a $2.1 billion industry in 2012 with at least 1,500 websites in the United States, according to Market